websites
I worked with Molotov Cuisine to establish brand standards and product packaging labels, then created an e-commerce site starting with a high quality Wordpress base theme, and customized it to align with the brand.
Flegg Creative is a new joint effort web and brand design and web development company created by my sister Erin and I. We focus on beautiful and accessible designs and builds for businesses of all sizes. We worked together to create a brand we believe in, and I designed and built the front end of our new landing page, while Erin built the back end. Visit fleggcreative.ca to check us out.
ui/ux
Following brand guidelines, I worked with the award winning Asparagus Magazine team to create a highly accessible and navigable website. The focus for the e-publication site was readability and clarity, allowing the high-quality, fact-checked journalism to take centre stage, while maintaining the colourful and hopeful spirit of the magazine.
What's For Dinner is a personal Ui/Ux design project aiming to promote local sustainable eating for healthier humans and a healthier planet.
I worked with Dean to create a UI design that captures the serenity and healing experienced through the nature based, focusing work offered at Hearth Place, located on unceded Quw’utsun Territory in the Cowichan Valley on Vancouver Island, British Columbia.
design
Boat wrap and sail design done for Gusta Foods 2022. Designed to showcase Gusta's brand colours and style - large scale! This was an exciting project that had me sailing uncharted waters (pun intended) and testing my skills to bring this design to life.
A little unconventional advertising for Gusta Foods on a Class Mini in the open waters.
Logo and sticker design for Molotov Cuisine.
This logo was designed as part of a re branding done for Pragya Sharma Counselling Services. A fresh new logo to reflect the values and aesthetics of Pragya Sharma herself.
Wine bottle labels for small batch wine producers in Quebec.
Logo design and business card for a local organic farm offering artisanal products.
Cycle Montreal is a project created for the Montreal Printed Arts Festival 2019. I created a set of iconography as a wayfinding system for safe and intuitive navigation of Montreal's bike paths and lanes.
The icons are designed to be stenciled directly onto the pavement in bike lanes for hands-free navigation. Each icon represents a landmark, green space or direction to orient the user within the city, and help them connect seamlessly to a safe route of designated bike lanes.
Inspired by a typographic bike path design in Lisbon, the goal was to promote green travel in Montreal, remove cars from the streets and increase enjoyability of bicycle travel in our beautiful city.
photography
Branding shoot for Vancouver's queer- and women-owned leatherwork shop Awl Together Leather. This collection showcases the commitment to craft and wide range of skills owners Tess and Ariss bring to their work. It also focuses on the beautiful antique tools and machines they use every day on everything from shoe repair to custom items.
Cowichan food producer Louise Pickles needed new photos to support a shift in her business and to focus her marketing on her customers biggest question: What's the best way to eat your products? This shoot puts her artisan pates and terrines in context, displaying how to pair them with all kinds of delicious accoutrements to create well-rounded and delicious spreads.
Owner Kirsten wanted images that put the cheese in context but didn’t feel cluttered. The combination of her family’s well-loved blue picnic table and a few things from my collection did the trick. All shot on film, of course.
Hello!
I'm a designer and web developer based in Montreal. I love design and colour and function. I studied graphic design, web development and photography and continue my learning every day. Contact me for your next project!
elizabeth@elizabethflegg.com